To end this year with a bang or to begin…
Rome June 2012: Eataly has opened its biggest store in the world. The current location is in an abandoned air terminal built for the 1990 Italy World Cup event. Four storey complex with 20 restaurants, bars, coffee and diverse specialist markets for cheese, ham, pasta, olives oils and wines.
Oscar Farinetti said: “Welcome to the biggest place in the world dedicated to Italian food. Our aim is to make it the third most visited place after the Colosseum and the Vatican Museums”.
Seen the aftermath of January 2007 Turin debut and later succeeding in opening 18 others (eight in Italy) including New York and Tokyo; Farinetti seem to give correct business forecast but don’t count your chickens before they are hatched.
Anyway, people have started chatting and twitting about this structure that gave a sense of joy for the employment (400 workers) it created in a time of economic crack down and restoring the abandoned store to life.
Eataly is not just a food mega store with the best Italian quality but kind of school that teaches children responsible food consumption and be food friendly.
Those visiting Rome for few days can take the opportunity to enjoy foodies in this station in just few underground or train stops from the main tourist attractions of Rome.
Metro B: from Termini direction Laurentina and get off Piramide (Ostiense Station).
Train: from Tiburtina Station direction Fiumicino Airport and get off Piramide (Ostiense Station) .